Abstract H. Igor Ansoff was the prominent reference in the corporate strategy field, especially during the 1960s and 1970s. His bestseller, Corporate Strategy ...
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Ansoff Corporate Strategy.pdf
Amazon.com: Implanting Strategic Management (2nd Edition) (9780134518817): Ansoff, Igor, McDonnell, Edward: Books.. by M Planellas · Cited by 6 — Strategy, General Management, Strategic Management, Strategic Process Models, ... the product-market matrix (Ansoff, 1965) remains a widely used tool. In the.. Structured thinking about planning systems. 1965. Igor Ansoff. Analytical approach to corporate strategy. 1972. Igor Ansoff. Strategic management concept. 1980. 3925e8d270
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